From 2002 until Spring 2022, Gordon Back was the Artistic Director of the Menuhin Competition. For 20 years, he channelled his creative energy into defining it as a unique international event. It now is a major violin festival featuring all jury members as performers and provides an educational forum to all participants and visiting musicians. The competition was hosted in Oslo 2010, Beijing 2012, Austin 2014 and celebrated the Menuhin Centenary in London in 2016. The following competitions were hosted in Geneva 2018 and most recently Richmond, VA 2021. The 2021 event was the first ever entirely virtual Menuhin Competition. Streamed globally from 14 – 23 May 2021 it attracted more than six million viewers on its streaming channel.